has broader
comment: Broader concepts are typically rendered as parents in a concept hierarchy (tree).
sub property of: broaderTransitive
definition: Relates a concept to a concept that is more general in meaning.

has related
comment: skos:related is disjoint with skos:broaderTransitive
sub property of: semanticRelation
definition: Relates a concept to a concept with which there is an associative semantic relationship.

STW Thesaurus for Economics
type: Dataset
type: ConceptScheme
preferred label: Standard-Thesaurus Wirtschaft @de

is in scheme
definition: Relates a resource (for example a concept) to a concept scheme in which it is included.

alternative label
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
comment: The range of skos:altLabel is the class of RDF plain literals.
sub property of: label
definition: An alternative lexical label for a resource.

preferred label
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
comment: The range of skos:prefLabel is the class of RDF plain literals.
comment: A resource has no more than one value of skos:prefLabel per language tag.
sub property of: label
definition: The preferred lexical label for a resource, in a given language.

Descriptor
type: Class

Concept
type: Class

International marketing
type: Concept
type: Descriptor
gvkppn: 091368677
alternative label: Exportmarketing @de
alternative label: Global marketing
alternative label: Globales Marketing @de
alternative label: Globalmarketing @de
alternative label: International advertising
alternative label: Internationale Werbung @de
alternative label: Internationaler Absatz @de
alternative label: Internationaler Vertrieb @de
alternative label: Multinationales Marketing @de
broader: Marketing
broader: Global management
broader: B.07 Marketing
is in scheme: STW Thesaurus for Economics
preferred label: Internationales Marketing @de
related: Cross-cultural marketing
related: International marketing research
related: International market
related: International competition

Cross-cultural marketing
type: Descriptor
type: Concept
preferred label: Interkulturelles Marketing @de
related: International marketing

Marketing
type: Descriptor
type: Concept
narrower: International marketing

International marketing research
type: Descriptor
type: Concept
preferred label: Internationale Marktforschung @de
related: International marketing

International competition
type: Descriptor
type: Concept
preferred label: Internationaler Wettbewerb @de
related: International marketing

International market
type: Descriptor
type: Concept
preferred label: Internationaler Markt @de
related: International marketing

Global management
type: Thsys
type: Concept
label: Internationales Management @de
narrower: International marketing
notation: B.01.07
preferred label: B.01.07 Internationales Management @de
preferred label: B.01.07 Global management

B.07 Marketing
type: Thsys
type: Concept
label: Marketing
narrower: International marketing
notation: B.07