Foretrukken term
Customer experience
Type
Entitetstype- Descriptor
Overbegreb
OverbegrebAlternativ term
alternativ term for begrebet.- Consumer experience
- Consumer journey
- Customer journey
Omfangsnote
Note vedrørende anvendelsen og omfanget af begrebet.- Stands for the totality of cognitive, affective, sensory and behavioral customer responses and experiences during all stages of the consumption process including pre-purchase, consumption, and post-purchase stages.
På andre sprog
Termer for begrebet på andre sprog.tysk
URI
http://zbw.eu/stw/descriptor/30565-4