Preferred term
Celebrity endorsement
Type
Type of entity- Descriptor
Broader concept
Broader conceptEntry terms
Alternative terms for the concept.- Testimonial advertising
In other languages
Terms for the concept in other languages.German
- Celebrity-Werbung
- Prominentenwerbung
- Testimonialwerbung
- Werbung mit Prominenten
URI
http://zbw.eu/stw/descriptor/29759-1