Preferred term
Multikanalvertrieb
Type
Type of entity- Descriptor
Broader concept
Broader conceptEntry terms
Alternative terms for the concept.- Mehrkanalsystem
- Omni-Channel
In other languages
Terms for the concept in other languages.English
- Multichannel strategy
- Cross-channel marketing
- Multi-channel marketing
- Omnichannel
URI
http://zbw.eu/stw/descriptor/29812-2