Preferred term
Competitive strategy
Type
Type of entity- Descriptor
Broader concept
Broader conceptNarrower concepts
Narrower concepts.Entry terms
Alternative terms for the concept.- Strategic group
Scope note
Notes about the usage and scope of the concept.- Corporate strategy to safeguard the firm's competitiveness, concerning e.g. product management, manufacturing technology, or organizational structure.
In other languages
Terms for the concept in other languages.German
- Wettbewerbsstrategie
- Strategische Gruppe
URI
http://zbw.eu/stw/descriptor/19565-6