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STW Thesaurus for Economics (reference)

Sidebar listing: list and traverse vocabulary contents by a criterion

A-Z
Gerarchia
Gruppi
Novità

V Economics
V.01 Economic theory and methodology
Economic psychology
Psychology of advertising

N Related subject areas
N.07 Psychology
Psychology
Economic psychology
Psychology of advertising

B Business economics
B.07 Marketing
B.07.06 Market research
Psychology of advertising

N Related subject areas
N.07 Psychology
N.07.02 Consumer behaviour
Psychology of advertising

B Business economics
B.07 Marketing
B.07.04 Marketing communications
Psychology of advertising

Termine preferito

Psychology of advertising

Tipo

Tipo

Descriptor

Concetto più generale

Concetto più generale

B.07.04 B.07.04 Marketing communications
B.07.06 B.07.06 Market research
Economic psychology
N.07.02 N.07.02 Consumer behaviour

Concetti relazionati

Concetti in relazione con questo concetto

Advertising
Advertising effects
Consumer behaviour
Manipulation
Perception

In altre lingue

Termini per il concetto in altre lingue

tedesco

Werbepsychologie

URI

http://zbw.eu/stw/descriptor/15858-4

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