Termine preferito
B-to-B-Marketing
Tipo
Tipo- Descriptor
Concetto più generale
Concetto più generaleConcetti più specifici
Concetti più specifici.Alternative label
Termini alternativi per il concetto- B-to-B-Marke
- B-to-B-Markenführung
- B2B-Beziehungen
- B2B-Marketing
- Industriegütermarketing
- Investitionsgütermarketing
AltLabelNarrower
Lexical label for a narrower term which is not defined as a separate concept (according to ISO 25964, 8.4), sometimes referred to as 'upward posting'. Intended for use with skos:Concept, instead of using skos:altLabel.- Technischer Vertrieb
In altre lingue
Termini per il concetto in altre lingueinglese
- Business-to-business marketing
- B2B marketing
- B2B relationship
- Business marketing
- Business-to-business relationship
- Industrial marketing
URI
http://zbw.eu/stw/descriptor/26022-4