우선어
Relationship marketing
유형
개체의 유형- Descriptor
하위어
하위 개념입니다.비우선어
해당 개념의 대체 용어입니다.- CRM (Customer Relationship Management)
- Customer experience management
- Customer orientation
- Customer relationship
- Customer relationship management
AltLabelNarrower
Lexical label for a narrower term which is not defined as a separate concept (according to ISO 25964, 8.4), sometimes referred to as 'upward posting'. Intended for use with skos:Concept, instead of using skos:altLabel.- Customer engagement
다른 언어
다른 언어로 된 해당 개념의 용어입니다.독일어
- Beziehungsmarketing
- Beziehungsmanagement
- Kundenbeziehungen
- Kundenmanagement
- Kundennähe
- Kundenorientierung
URI
http://zbw.eu/stw/descriptor/19133-0