优选词,正式主题词
N.07.02 N.07.02 Consumer behaviour
类型
实体类型- Thsys
上位概念
上位概念狭义概念
狭义概念- Advertising effects
- Brand image
- Compulsive buying
- Consumer attitudes
- Consumer behaviour
- Consumer boycott
- Consumer motivation
- Consumer preferences
- Corporate reputation
- Customer experience
- Customer satisfaction
- Impulse buying
- Media effect
- Needs
- Neuromarketing
- Psychology of advertising
- Purchase decision
- Shopping behaviour
- Sustainable consumption
- Switching behaviour
- Target group
- Visual perception
- N.07.02
其它语言
其它语言中概念术语URI
http://zbw.eu/stw/thsys/73384